Influential Opinion Leaders

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منابع مشابه

Models of Opinion Formation: Influence of Opinion Leaders

This paper studies the evolution of the distribution of opinions in a population of individuals in which there exist two distinct subgroups of highlycommitted, well-connected opinion leaders endowed with a strong convincing power. Each individual, located at a vertex of a directed graph, is characterized by her name, the list of people she is interacting with, her level of awareness, and her op...

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Review for Identifying Online Opinion Leaders

Nowadays, Internet enables its users to share the information online and to interact with others. Facing with numerous information, these Internet users are confused and begin to rely on the opinion leaders’ recommendations. The online opinion leaders are the individuals who have professional knowledge, who utilize the online channels to spread word-of-mouth information and who can affect the a...

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Opinion Leaders, Influence Activities and Leadership Rents∗

Consumers may observe previous consumers’ choices. They may follow their choices if they think these consumers are better informed. In turn, firms may concentrate on influencing the early consumers. This, in turn, changes the nature of early consumers’ choice behavior as a signal for other consumers. In this paper I show that firms’ influence activities need not distort earlier consumers’ decis...

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Emergence of opinion leaders in reference networks

Individuals often refer to opinions of others when they make decisions in the real world. Our question is how the people's reference structure self-organizes when people try to provide correct answers by referring to more accurate agents. We constructed an adaptive network model, in which each node represents an agent and each directed link represents a reference. In every iteration round withi...

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ژورنال

عنوان ژورنال: SSRN Electronic Journal

سال: 2012

ISSN: 1556-5068

DOI: 10.2139/ssrn.2191093